Marketing Area / Brand Management Availabe to work in : São Paulo, Capital |
Technical Summary -Global & Regional Projects Involvement:
.Brand Health and Image Management–Brand Equity
.Brand Strategy Definition Participation
.Multifunctional Virtual Teams Leadership
.Management of Global Projects-Short, Medium and Long Term
.Consumer Understanding–Demographic/Social/Cultural aspects
.Product Mix and Communication development
.Negotiation with regional and local teams
.Resources Management
.Market Monitoring
.Project Performance Evaluation
.Contact with international suppliers |
Specific Knowlegdes . 22º ENEAD (National Meeting of Businees Students) – 07/96
. 8º FEST’UP participation as speaker – 08/97
. Marketing SSJ Laboratory – 09/98 – 11/98
. 4ª Business Week – Subject: Learning Organization (ESPM) – 10/98
. 1º Seminary of Marketing Strategies and Market Research (ESPM) – 11/98
. ACNIELSEN Products Course (ACNielsen) – 05/99
. INF*ACT WORKSTATION BÁSICO Course (ACNielsen) – 05/99
. Printing Metodology Basic Course (Burti) – 03/00
. Businees Introduction Course (Unilever) – Colombia – 04/01
. Workshop Marketing (ESPM) – 05/01
. Curso Marketing Foundation I, II, III (Unilever) – Argentina – 07/01
. Workshop Supply Chain (Coppead / UFRJ / FGV / Pfizer) – 07/02
. Workshop Customer Management & Development (Unilever / ABRAS) – 09/02
. Workshop Recursos Humanos (FGV) – 11/02
. Workshop Luxury Brands (AMCHAM) – 05/03
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Relevant Experience 02/1997 – 02/1999 Ammirati Puris Lintas
Temporary Job (Student) – Strategic Planning
02/1999 – 02/2000 Danone S.A.
Temporary Job (Student) – Marketing Dep. (Dan’up)
02/2000 – 11/2000 Unilever Brazil S.A. – Van den Bergh
Temporary Job (Student) – Marketing Dep. (Tomato Cooking Ingredients Cica, Mayonnaise Gourmet)
02/2001 – 02/2002 Unilever Brazil S.A. – HPC
Trainee – Regional Marketing Department (Lux Brand) – Latin America
02/2002 – Ongoing Unilever Brazil S.A. – HPC
Trainee – Global Marketing Department (Lux Brand) – Latin America, Europe, Asia, Africa
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Education 1984 – 1995 Dante Alighieri School
1996 – 2000 ESPM – Marketing & Advertising School
Business and Marketing
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Foreign Languages English - Advanced
Immersion Course – San Rafael / California (L.I.F.E.)
Spanish - Intermediate
Courses attendances (Colombia & Argentina)
Direct Contact with partners in Latin América (Argentina, México, Peru, Colômbia, Caribe, Central Am.)
Italian Intermediate
Course – Dante Alighieri School
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Personal data Brazilian, 26, single |
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